Nov 19, 2019

Director of Strategic Growth joins Measurand

Tyler Morency
4 years ago

Director of Strategic Growth joins Measurand

Measurand is proud to introduce a new member of the team. Finnegan Mwape has joined Measurand as the director of strategic growth, with a focus on the United States market.

“Measurand is a company definitely on the rise,” Mwape said. “The results in the last two to three years speak for themselves. The product is ubiquitous. There’s wide applications worldwide. What better platform to play than here?”

Mwape’s experience in the geotechnical industry is well-grounded. He graduated from the University of Arizona with a Geological Engineering degree before working with Kleinfelder as a Geotechnical Project Engineer/Project Manager. Later, he worked with Twining as Principal Engineer/Branch Manager following their work on Sacramento International Airport’s $1.1 billion expansion project.

Mwape said a focus on business has always been on his mind, even in college, which lead to a Master of Business Administration degree (MBA) in 2010.

“What always resonated with me is that relationship-making—client development,” Mwape said.

Prior to his role at Measurand, Mwape acted as Geocomp‘s product sales manager before becoming their global client development executive.

“I’ve always liked the challenge of creating a strategy, executing it from a business standpoint, to grow something or even increase the footprint or market share,” Mwape said. “That’s probably my true passion—figuring those things out, putting strategies together and executing them.”

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  • 1993

    The Beginning

    Measurand is established in Fredericton, New Brunswick
  • 1994

    Bend sensor development

    Measurand develops and patents fiber optic bend and position sensors for the medical and automotive sectors

    U.S. Patent 5,321,257

  • 1995

    Canadian Space Agency

    Receives funding from the CSA to develop sensor technology that ultimately leads to invention of ShapeTape

    U.S. Patent 5,633,494

  • 1999

    Patent on fiber optic sensor

    Measurand receives patent for "Fiber Optic Bending and Positioning Sensor" issued June 29, 1999

    Canadian Patent 2,073,162

  • 2001

    ShapeTape & ShapeHand debut

    Measurand designs and develops innovative motion capture technology

    U.S. Patent 6,127,672, 6,563,107

  • 2002

    Measurand Attends the ICPMG

    First contact with the geotechnical sector at the International Conference on Physical Modelling in Geotechnics (ICPMG)
  • 2004


    Design patent application sent about a new product designed to meet the specific needs of the geotechnical industry

    U.S. Patent 6,127,672, 6,563,107

  • 2005-08


    Measurand debuts ShapeWrap motion capture technology for the film and animation industry

    U.S. Patent 7,296,363

  • 2006

    Malibu installation

    ShapeAccelArray installed for ground monitoring for the first time​ in Malibu, CA

    Canadian Patent 2,472,421

  • 2007


    Suite of instrumentation developed for motion capture within Magnetic Resonance Imaging (MRI) machines

    U.S. Patent 7,296,363

  • 2011

    SAAScan launched

    Built for rapid deployment and repeated use

    Canadian Patent 2,472,421

  • 2014

    SAAX launched

    Purpose-built for heavy-duty horizontal installation

    Canadian application 2,815,199 & 2,815,195

  • 2017

    SAAV launched

    The only geotechnical instrument with a patented cyclical installation method

    Cyclical Sensor Array, Canadian application 2,815,199 & 2,911,175